“Media monitoring + social listening = better digital content”
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Description : When it comes to mentions of your brand, you’re about as up-to-date as your preteen slang (…what is a “yeet”?).
With millions of websites, news sources, and social media, keeping track of things that are actually relevant to your business seems impossible.
But what if you could improve your digital marketing and quantify the ROI of your PR efforts?
Introducing CivicFeed, the media monitoring master.
CivicFeed is a media monitoring platform that helps you track your brand and develop more effective digital marketing.
– Monitor online news, blogs, and social sites with alerts for mentions relevant to you
– Track journalists and publications with ease using a database that helps you build media lists
– Get detailed analytics that identify media trends over time
– Best for: Communication and digital PR professionals wanting to track their brand and stay on top of the competition
As a marketing wiz, you know how important it is to stay on top of mentions of your brand, competitors, and key topics in your industry.
CivicFeed combs through the vast online and social media landscape and monitors these sources for mentions relevant to you.
Say goodbye to “mention FOMO” with CivicFeed Alerts that ensure you never miss a thing.
Just pick a person, keyword, or organization and choose the sources you care about.
You can select where and when you’d like to get alerts, whether it’s via email, mobile app or even channels like Slack.
CivicFeed’s smart AI algorithms tailor your searches and block out the noise (i.e. other people and organizations with the same name).
For PR reps and communications specialists, media monitoring is just the first step.
But digging through thousands of articles to identify key publications and journalists to partner with is about as fun as a root canal at the DMV.
Luckily, Journalist Database is your own LinkedIn for the press, helping you identify influential publications and journalists (and their contact information) to build media lists for pitching stories.
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